72 | The Power of Short Form Video with Katie Tennis

This week, it’s my pleasure to introduce to you all Katie Tennis, business owner and mastermind behind Junque 2 Jewels, where she’s been sharing her talents online for about ten years out of her home in Northwest Arkansas. While growing a following through LIVE video, Katie quickly pivoted into the now popular “short-form video” and her business exploded!

Katie uses bits and pieces from the content she is already sharing online on what she is doing throughout her busy day to create short-form videos. She repurposes those videos across her different accounts like Facebook, Instagram, and TikTok!

Listen in as she shares with us all about:

Having fun with what you do and the people you’re doing it for
Her business name and how it came about
What investing in herself did for her
How she helps others and spreads the love of crafting

In this episode, we cover:

How to increase your reach through short-form video
When to hire help and what they can do for you
Cross-promoting video content to work smarter, not harder
Tips on using content you already have or are making
How to plan ahead to keep your focus intentional
How to invest in yourself

Links and resources mentioned during this episode:

Visit Katie’s website, Junque 2 Jewels
Connect with Katie on Facebook and Instagram or on TikTok
More info on her business group Sign Maker Society
21 FREE REELS Prompts from Katie HERE
Find out more about the new Repurpose platform HERE.
Connect with Melanie on Facebook, Instagram, and Pinterest
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