43 | January 2022 Social Media Update with Melanie Ferguson
Social media is always changing and it’s up to us to keep up with it! Today I’m going to try and help you do just that by giving you a rundown of the latest trends and updates across a few popular platforms. I give you my opinions on the new tools and features available on Facebook and Instagram and tell you how they can help you with your follower engagement. I share my thoughts on how the options on social media can help you make money and which ones may be a waste of time.
I also have some great tips and tricks for you on scheduling, cross-platform sharing, strategies on how to engage with your audience. I don’t know if you’ve ever asked the question: When is the best time to post my content? If you have, I answer that question today! Read on below to find out the optimal times to post on each of the different platforms. As a great bonus in the show, I also tell you what to post in 2022 to increase your organic reach! In this episode, we cover: – Podcasts and podcast metrics on Facebook
In this episode, we cover:
– Live Audio rooms, sponsorships, and Facebook Reels
– Repurposing and linking content between Instagram and Facebook
– New Live Support options for Facebook
– Monetizing Facebook with paid subgroups, shops, Stars, and payments through Live sales
– The Reels Bonus Program
– My strategy for Instagram Reel engagement
– What Favorites are and why you should invite your followers to Favorite you
– How to use Stories and how often to create them
– New TikTok updates
– When to schedule your content and what to use for scheduling
– The best types of content o post for Instagram and Facebook in 2022
The best time to post content on social media:
- Facebook: 8am to 10am – daily
- Instagram: 1pm to 5pm – daily (Videos after 9 pm – daily)
- TikTok:
6am to 9am & 10pm to 11pm – Monday & Wednesday
7am to 11am & 4pm to 8pm – Saturdays & Sundays - YouTube:
2pm to 4pm – Thursday & Friday
10am to 11am – Saturday & Sunday - Pinterest: 2am to 4am & 8pm to11pm – daily
Links and resources mentioned during this episode:
- Live chat support for people who have been locked out of their Facebook account
- Connect with Melanie on Facebook and Instagram
- Liking the show? Write a review!
SUBSCRIBE AND REVIEW
I am honored to share a new Creative on Fire each week on the podcast to bring you inspiration, behind the scenes secrets and quality tips. I hope it is truly helpful for you. One of the best ways you can bless me in return is to subscribe to the show and leave a review.
By subscribing, you allow each episode to be downloaded straight to your phone which helps the download numbers and ensures you never miss an episode. And when you leave a review, you help show others the value of what we provide! You can GO HERE to subscribe and review!
Whenever you’re ready:
#1 Grab Your Copy of Creatives on Fire™: 71 Secrets to Making Money Online
Each chapter in this book is crafted to guide you through different stages of building and growing an online business, from the foundational steps of getting started to more advanced strategies for scaling and monetizing.
#2 Join us over in FUEL:
Level up your business with strategy, community, and fresh ideas. How does more balance, financial stability, and time freedom sound? Fuel for your content creation business is waiting for you… Are you ready?
#3 Book a Call:
Grab a spot on the calendar for us to take a deep dive into your creative business to find the missed opportunities, the areas for potential growth as well as put together a real strategy for you to work smarter not harder. Pick my brain and find out how I do things that are working for my business. Ask me anything.