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169 | Jillian Leslie on Turning Followers into Customers with Simple Digital Products

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In this episode, we welcome Jillian Leslie, founder of Catch My Party and Milo Tree, to share strategies for bloggers and online entrepreneurs looking to diversify and grow. Jillian discusses her journey in blogging, the power of digital products, and how simple tools can help you start and scale your business.

Key Takeaways:

  • Create Real Connections with Your Audience
  1. Jillian emphasizes building genuine relationships over just growing numbers. Use a welcoming popup to convert site traffic into followers, creating an engaged audience who values your content.
  • Start Small with Digital Products
  1. Avoid starting with complex projects like full courses. Instead, begin with simple digital products, like an ebook or a paid workshop, to test interest.
  2. Jillian’s tool, Milo Tree Cart, makes it easy to sell memberships, subscriptions, and digital downloads without complicated tech.
  • Use AI and Tools to Simplify Content Creation
  1. Jillian shares a free guide with 13 AI prompts to help you create an ebook from start to finish. With AI tools like ChatGPT and design help from Canva, creating and selling digital products has never been easier.

Why It Matters:
As we move into 2024, it’s important to pivot from traditional content creation focused on SEO to building a community around you and your brand. Leveraging small digital products allows bloggers to diversify income streams and stay relevant in a competitive landscape.

Tune in and learn how to make real connections and turn your audience into loyal customers! Remember, no one is you, and that’s your superpower!

Links and resources mentioned during this episode:

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