212 | 3 Ways to Make Passive Income from Your Blog in Q4

If the holiday season has you dreaming of more blog income with less hustle, you’re not alone. Q4 is the busiest (and most profitable) time of year for content creators—but it can also be the most overwhelming.

In this week’s episode of the podcast, I’m walking you through three smart, simple ways you can start making passive income from your blog right now—so you can spend more time with your family and less time stressing about sales.

Each strategy is set-it-and-forget-it, designed to help your blog work for you while you sip hot cocoa and watch Christmas movies.

1. Update and Republish Your Seasonal Blog Posts with Affiliate Links

If you already have holiday blog posts on your site, this is the easiest passive win.

Here’s what to do:

• Head to your WordPress dashboard and search for posts that include “2024” or are clearly seasonal.
• Update or add affiliate links where it makes sense (Amazon, LTK, Walmart, etc.).
• Refresh your intro paragraph and schedule the post to republish this season.
• Pin the post now so it has time to gain traction on Pinterest.

And don’t worry—this doesn’t have to be a huge job. Just focus on your top 5 to 10 seasonal performers. If you notice a strong traffic post that doesn’t yet have affiliate links, now is the perfect time to add them.

Want to take it further? Create a new holiday gift guide and publish it now. It can be niche-specific like “Gifts for Teen Girls” or broader like “My Favorite Amazon Finds for the Holidays.”

Then remember: pin it now so it’s already circulating when people start searching in October and November.

2. Add a Low-Ticket Digital Product to Your Blog

Digital products are one of the most underrated sources of passive blog income.

Start simple:

• Create a printable checklist, holiday planner, cookie cookbook, or gift tag bundle.
• Upload it to Flodesk (or your email platform) and set up a simple opt-in and thank-you page with payment.
• No fancy funnel needed. Just a link to the product and automatic delivery upon purchase.
• Design a basic promo graphic and pin it now so it has time to gain reach before the holidays hit full swing.

You could start with one seasonal product—or create several (one for fall, one for Black Friday, and one for Christmas). Just keep it simple, useful, and focused on solving a seasonal problem your audience has.

3. Increase Blog Traffic to Boost Ad Revenue

Sometimes the most passive money-maker of all is right under your nose—your ad revenue.

If you’re with an ad network like Mediavine, Raptive, Journey, SHE Media, or Ezoic, then Q4 is when RPMs are at their highest. That means more money per pageview.

Here’s how to maximize that traffic:

• Make a list of your top-performing holiday posts.
• Save the direct links in your Notes app so they’re easy to access on the go.
• Share those posts regularly across your social media (especially in Stories and Facebook).
• Create new pins or fresh Facebook captions for each post to drive traffic in different ways.

Bonus Tip: Use tools like Facebook Fuel to simplify this process. Inside Facebook Fuel, I provide ready-made Amazon collages and high-converting product roundup graphics that can be uploaded to your blog sidebar or embedded within posts to increase both traffic and affiliate conversions.

Your Weekly Action Plan

To make this totally doable, break the steps into weeks:

• Week 1: Update and pin your best seasonal posts with fresh affiliate links.
• Week 2: Create one low-ticket digital product and pin it with a simple promo image.
• Week 3: Build your traffic plan by organizing your top post links and promoting them weekly.

By the time October rolls around, you’ll already have the systems in place for your blog to generate income on autopilot through Q4—freeing you up to actually enjoy the holidays.

You don’t need a complicated strategy to make your blog profitable this season. You just need to take action now.

Choose one of the three methods above—affiliate links, digital products, or ad revenue—and take 30 minutes this week to set it in motion. Your future self (and your holiday calendar) will thank you.

If this episode inspired you to take action, I’d love to hear what you’re implementing first. Send me a DM or tag me in your pin so I can cheer you on.

Stay creative and keep planting those income seeds, friend.

Links Mentioned in the Episode:

• Facebook FUEL
• Order the Book & Get Bonuses
• FUEL Mastermind is HERE
• Free Guide: Start Your Blog Today
• You can GO HERE to subscribe and review (On mobile, scroll down past the episodes to “Ratings & Reviews” section, tap the stars, then scroll down to “Write a Review”)
• 2025 Content Planner for Content Creators

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