30 | How to Sell a Creative Business with Sarina Correa

You love your business, but do you want to be running it in your 70s? Today we’re talking about how to sell a creative business. My guest, Sarina Correa, tells us all about the birth, growth, and sale of her company Pixie Dust Paint Company. She shares some valuable advice about things you can do to prepare for the eventual sale of your business. Sarina also tells us what she’s doing now and how she’s helping other Creatives achieve their business dreams.

Sarina Correa has formed and sold three separate companies, one of which was the Pixie Dust Paint Company. Sarina grew up painting old furniture and found objects, giving them a vintage look by mixing her own additive into flat paint. Marketing and selling that additive launched a lucrative business that evolved into the development of additional products, painting classes, and a membership. As if creating and selling businesses weren’t enough work, Sarina is also a successful Financial Advisor to small businesses and an online mentor to Creatives look to grow their business.

In this episode, we cover:

– The creation of Pixie Dust and rapid growth of the business

– Staying true to your company’s values

– How business brokers can help you sell your business

– Issues to consider when you’re making your exit strategy

– Factors that contribute to your business valuation

– What you can do from the start to ensure the smooth sale of your company

Links and resources mentioned during this episode:


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