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215 | Created to Create with Colette Barron of Blessings Craft Therapy

If you’ve ever wondered how to grow a thriving online craft business while raising six kids and staying grounded in faith, today’s episode is for you. I’m joined by the inspiring Colette Barron, the heart and hands behind Blessings Craft Therapy.

Colette has built a beautiful community of nearly a million followers across platforms by showing up with consistency, creativity, and compassion. From humble beginnings with Facebook Lives to viral videos on YouTube, her story will both encourage and challenge you to step boldly into your calling.

From MLM to DIY CEO

Colette didn’t start out with plans to be a content creator. In fact, she was working in the medical field before stepping back to raise her family. But with creative energy bubbling over, she began sharing easy, Dollar Tree-inspired crafts online. At first, she joined an MLM company, but it wasn’t long before she realized it wasn’t the right fit.

She felt the nudge to create something of her own—and she did.

What began as 3–4 minute Facebook videos turned into a full-time business built on creativity and consistency. Her secret? Showing up every day, sharing something doable, and focusing on quick wins for her audience.

A Mindset Shift That Changed Everything

One of the biggest turning points in Colette’s journey was shifting her mindset from “What can you do for me?” to “What can I do for you?”

That simple, powerful change—focusing on serving her audience—transformed how she created content. Rather than selling or pushing products, she focused on making people smile, giving them a pause in their day, and building confidence through crafting. And it worked.

The Power of a Tagline and a Smile

If you’ve seen Colette’s videos, you already know her signature signoff:
“Now it’s your turn. Go make something pretty.”

It’s more than a phrase—it’s a mission. It invites creativity, encourages action, and reminds her audience they’re capable of creating beauty, too.

How She Gets It All Done

Colette is a mom of six and a homeschooler, but she still manages to create consistent content across multiple platforms. Her secret? Batching.

  • Mondays are for planning and prepping content
  • Tuesdays are for shopping for DIY supplies
  • Wednesdays are for filming all of her crafts
  • The rest of the week is spent editing, homeschooling, and managing her home

She also repurposes her long-form YouTube videos into short videos for Facebook, allowing her to multiply her content without recreating it.

And her best tip? Record voiceovers in the car—it’s quiet, soundproof, and distraction-free!

The Platform She Loves the Most

While she started on Facebook, Colette says YouTube is her favorite platform. Why?

  • It’s easier to manage and schedule
  • The monetization is stronger and more consistent
  • You don’t have to feed the algorithm as often

She compares it to feeding someone a good meal once a week vs. feeding them fast food all day every day (hello, Facebook).

The Secret to Staying Consistent

It’s not always easy, but Colette says obedience keeps her going.

She feels a calling to do this work—not just for her family or her audience, but because she believes God asked her to. That motivation helps her keep showing up, especially when things get hard.

She also mentioned that people are watching—her kids, her followers—and she wants to lead by example.

Faith at the Core

Colette’s faith weaves through everything she does. At first, she wasn’t sure how to bring it into her business. But after a powerful moment of prayer in her car, she knew it was time to share more openly.

Now, she shares morning devotionals in her Instagram Stories and plans to launch a podcast called Created to Create that will blend faith, business, and creativity.

One Post Away

Colette reminded us that growth often comes from one post that resonates deeply. A Dollar Tree plunger project and a single YouTube video both went viral and changed everything. But neither would have happened without the daily commitment to show up and serve.

“You’re just one post away,” she says—and it’s a reminder we all need.

Where to Find Colette

You can follow Colette at Blessings Craft Therapy on Facebook, Instagram, YouTube, and Pinterest.
On TikTok, she’s @blessedcolette.

Stay tuned for her upcoming podcast, Created to Create.

Links Mentioned in the Episode:

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