130 | Finding the GOLD in Facebook Groups

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A recent update from Facebook, includes discontinuing the use of third-party apps for streaming and scheduling posts in groups. Despite these changes, leveraging Facebook groups for maximizing content reach remains amazing. Listen in to find the GOLD.

Leveraging Other People’s Facebook Groups

One underutilized approach is engaging with niche-specific groups. These communities offer a direct line to audiences genuinely interested in your content, providing a boost in visibility and engagement. The key here is to respect group rules and contribute value, avoiding spammy behavior that could lead to removal.

Purchasing Content for Your Blog

Another intriguing idea explored is purchasing content, such as recipes or crafts, to diversify and enrich your blog. This strategy can help maintain a consistent publishing schedule without the overwhelming demand of creating new content from scratch. Whether it’s PLR (Private Label Rights), semi-exclusive, or exclusive content, there’s a range of options to fit your needs and budget.

Creating Your Own Facebook Group

Starting a niche-specific group offers a unique opportunity to build a community around your interests or brand. The success story of the “Buffalo Check Obsessed” group, with 12,000 members, illustrates the potential of such communities to drive engagement and sales through affiliate links and personalized content.

Links and resources mentioned during this episode:


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