140 | Avoid the Overwhelm: Simplify Your Instagram Strategy

Welcome back to the podcast my friend! Today, I want to dive into a topic that’s been on my mind lately: Instagram strategy. We’ve heard inspiring stories and ideas about how to conquer Instagram, but sometimes what we need is a clear plan for what to do on a daily basis. That’s why today I’m sharing my new simple yet effective strategy to meet my goals with Instagram while avoiding the overwhelm!

Simplify Your Instagram Strategy

As we dive in, remember, this is my personal plan for my business, so be sure to take the parts you like and make them work for you and your season of life.

Purposeful Planning: Defining Your Goals

Define the purpose of Instagram for your business or personal brand.
Allocate 30 minutes, twice a day, for Instagram activities.
Use Instagram’s “take a break” alert feature to stay accountable and avoid excessive scrolling.

Brand Engagement: Building Meaningful Connections

Choose 3-5 brands each week that you’re wanting to collaborate with and engage with them on Instagram.
Show support by liking, commenting, and sharing their content to your stories.
Foster relationships within your niche to expand your network.

Reels and Stories: Creating Compelling Content

Record three purposeful Reels each week, focusing on entertainment, education, emotion, or e-commerce.
Theme Reels based on specific days for consistency and ease of creation.
Utilize Stories to engage with your audience, share behind-the-scenes footage or b-roll, and promote blog posts and affiliate links throughout each day. Take a day off and let stories expire.

Empowering You to Succeed

Define your goals, engage with brands, and create compelling content to elevate your Instagram presence.
Consistency is key—stick to your plan and watch your following grow.
Remember, you’ve got this!

Links and resources mentioned during this episode:

Jill’s Interview 139 | Mastering Instagram with Jill Koch from “Jill Comes Clean”
Amy Sadler & Kelly Radcliff Interview 138 | Viral on Instagram: New Account Strategy with Amy Sadler and Kelly Radcliff
2024 Content Planner Creatives On Fire™️ Content Planner
FUEL Mastermind Creatives on Fire™ FUEL

So there you have it—my simplified Instagram strategy for content creators. By defining your goals, engaging with brands, and creating compelling content, you can take your Instagram game to the next level. Remember, consistency is key, so stick to your plan and watch your following grow. And if you ever need a little extra motivation, just come back and re-read this post. You’ve got this! Until next time, happy creating!

Whenever you’re ready:

#1 Grab Your Creatives on Fire™ Content Planner:

This is an invaluable tool for anyone who creates content online and wants to keep track and know exactly what you need to be doing on a daily basis to make it happen.

CONTENT PLANNER